World Internet Summit Speakers

Just a reminder if your living in the U.K or are headed there for holidays don’t forget to check out World Internet Summit.

The event is taking place November 12-15, 2009 at the Thistle London Heathrow Airport.

If you would like more information click on the World Internet Summit banner on the right hand side.

Events like this can propel you to success.

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This is another great blog tip form Yaro Starak. This tip is about spiders, pingbacks, trackbacks, traffic benefits, internal linking, I could keep going but I’m sure you’d like to get started.

Blog Tips Newsletter by Yaro Starak www.BlogMastermind.com

Your blog should be like spider’s web, with each article
linking to other articles in your blog.

This technique can deliver some nice traffic benefits. Here’s how
to do it…

Hi

Last issue of this newsletter I covered trackbacks and how to use them as a blog traffic building tool. This newsletter we’re going to start with the trackback’s distant cousin, the pingback and then move to an interesting technique for building traffic – interlinking.

WHAT IS A PINGBACK?

In some circles I’ve read there is no difference between a trackback and a pingback. Many people will use the term interchangeably and in fact I’ve been known to confuse the two myself.

Generally there is one main difference – a trackback is forced by a human blogger while a pingback occurs automatically by the blogging software.

I read a description online which I think is a good way to discern the difference however I don’t agree 100% with the distinction presented. It does offer a simple way to get your head around the semantics of using the two techniques –

Where trackback is “Here’s what I think of that” a pingback is more simply “I’m using that”.

Trackbacks are intentional attention grabbers that give an opinion of another blogger’s work. A pingback merely informs another blog that you are referencing their writing.

INTERNAL PINGBACKS

I experience pingbacks when I reference to my own blog posts within my blog. I use the blogging system WordPress which automatically sends pingbacks if I link to one of my previous articles, creating a link between the two blog entries.

www.BlogMastermind.com

Linking between your own articles is a good thing, and certainly pingbacking your own entries helps make the process efficient because it’s automatic, but there is a lot more you can do proactively to create links between your own blog posts. As with most things in blogging, there is a “smarter way”.

WHAT IS INTERLINKING?

Interlinking means when you link one of your own pages to another internally within a website.

Since you control your site you can control your blog’s entire internal linking structure. This is important for traffic because of how search engines work.

If you want the search engines to rank every single page of your blog you need to make sure they can find every page.

Search engines use little software programs called “spiders” or “bots” that trawl around the web following links and “indexing” all the content of web pages.

If your site is internally linked well together then you make it easy for the little spiders to
index every page of your blog.

SITEMAPS

I will briefly mention sitemaps because they are a convenient way to tell the search engines where all your pages are. Most search engines do a pretty good job of finding pages but sometimes they have trouble indexing your entire site, especially if your site is new.

I’m not going to cover sitemaps in-depth because it is a whole topic on its own, however I do recommend you have one as the first step to create a good internal linking structure for your blog.

Here are some resources for building and learning more about sitemaps:

GOOGLE LOOKS AT WEB PAGES, NOT WEB SITES

Google ranks pages based on how many other pages link to it. That’s PAGES, not SITES, which means when you link one blog entry to another you are helping each blog article earn better search engine rankings so it will bring in more search traffic.

Simply linking to all your blog posts in every new blog post you make is not going to do much for your traffic and will turn away your readers (not a good strategy!), however a few well placed internal linking patterns can be very helpful over the long term.

During the first few months I blogged I wrote definition articles for many key terms in my industry, including RSS, PageRank and other Internet business and blogging topics.

I regularly link back to those articles when I mention the terms in a new blog post so that beginner readers can read my definition article to get a grasp of the concepts. Not only is this great for usability it helps my blog search rankings too.

GET YOUR KEYWORDS AND PHRASES RIGHT

The most important thing when you link your blog entries together is to choose the right keywords.

The keywords you use in the anchor text (the text your readers see as underlined links) help to define what search terms that article will rank well for.

Lets say your blog topic is “share trading” and you wrote a definition of the PE ratio (the price-to-earnings ratio).

Every chance you get you should reference back to it in new blog posts. Each time you do this you would use anchor text along the lines of “what is the PE ratio”, but be certain to mix it up with variations.

This helps that page rank higher for search phrases like “what is the PE ratio”.

INCREASE YOUR PAGEVIEWS

Even if I’ve totally confused you with all this talk about search engine rankings there is one very good plain and simple reason to interlink your blog articles as often as you can – to increase your pageviews.

Pageviews are how many individual pages each visitor to your blog reads. Obviously you want to increase the number of pageviews because that means your readers stay longer at your blog and read more of your content.

By interlinking your articles well, and that means placing links between your own articles in a logical manner, you create a nice pathway for a reader to navigate through your blog.

COVER THE BASICS

Some of the topics I covered may be too technical for beginner bloggers. If there is one piece of advice you should take away from this newsletter and implement on your blog it is to link back to your previous blog posts regularly.

Use logical anchor text links and don’t worry too much about keywords. If you label your links well for humans you generally label well for search engines too. It’s easy to get caught up with keywords so don’t spend too much energy worrying about how you link to your articles, just do it.

Whenever you write a new article think whether it would be appropriate to link to another article that includes relevant content.

It takes two seconds and can provide fantastic benefits in search engine rankings, pageview numbers and increases the length of time each visitor stays at your blog.

Here’s to your blogging success,

Yaro Starak

www.BlogMastermind.com

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Free internet marketing training.

Chances are, you’ve been influenced.

Whether it be to buy something online, to try a free sample or perhaps it was to go out on a date with someone you didn’t know.

Either way, what got you to say “Yes”?

On tomorrow night that question will be answered in a no cost call as part of the Big Seminar promotional teleseminars.

Armand Morin will be speaking with master persuader Marshall Sylver on how to increase your influence and improve your life.

You can find out more here:

20 Hours of Free Internet Marketing Training

Enjoy!

Take care.

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P.S All the info for the calls will be sent to you after you fill in your info here:

20 Hours of Free Internet Marketing Training

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If you’re serious about making a lot of money as an internet marketer then one of the best things you can do for yourself is to attend a live internet marketing event. You will be exposed to new ideas, products and some of the best internet marketers in the world. Armand Morin Big Seminar 13 is one such event.

If you’re new to internet marketing then the information that you will receive is invaluable. You will acquire a huge insight into the world of internet marketing. The different types of systems and products will be explained in detail assisting the internet marketing newbie in making an educated decision when choosing the type of internet marketing that they would most like to get started in. The experienced marketer will be exposed to the latest information to help take their business to the next level and beyond.

You will not only have the opportunity to listen to speakers like Armand Morin live but you will have a chance to talk to them personally. Talking with the speaker’s personally is a great way to help you decide which one you would like to have Mentor you. After all when you purchase their products (usually at a substantial discount at live events) you will be working with these seasoned internet marketers closely learning their methods and products. If for some reason you find you just don’t want to be mentored by a certain individual after speaking with them, it would be better to come to this conclusion before spending your hard earned money.

New or experienced marketers will enjoy and thrive on the energy of these events that will motivate and inspire you to leave all your negativity behind and battle forward to accomplish all the goals you have set forth in motion for yourself. There is nothing more motivating then being in a room with a couple of thousand like minded people getting all pumped up with their past successes and the anticipation of their future success.

Two such events to attend this year would be the World Internet Summit USA being held in Atlanta and Armand Morin’s Big Seminar 13 in Las Vegas. If you really want to propel your business forward think about attending a live event.

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When I look back in my life, I can see two major flaws in myself that had slowed my progress. The inability to just say no and the tendency to avoid uncomfortable situations.

Now don’t get me wrong, I also believe that the path that I have followed is the path that I must travel to achieve enormous success in my life.

I didn’t develop the mental ability or the power to just say no earlier in my life and the understanding that being uncomfortable is part of the path to success that should be embraced, not avoided. If I had acquired that knowledge earlier in life, I would now be much further ahead within my life plan.

I’m not educated enough to give you the psychological reasons why I was lacking these two characteristics, but I can give you a couple of reasons or examples of how it effected me.

One of the main reasons I didn’t just say no more often was because I was afraid that I was going to miss out on something important. I would convince myself that this might be my big break in life and you don’t want to miss this opportunity.

As an example I had been asked to join multi-level marketing businesses on several occasions. Each time I had said yes, paid my membership dues, set the business up and then did absolutely nothing with it. Someone else would ask me six months later to join another program and I would. Same results.

This inability to just say no was not limited to just my business endeavors, in fact it had plagued most areas of my life.

It was always easier and more comfortable for me to say yes then to just say no. In my past I had the tendency to stay away from uncomfortable situations. Although, I never said no to physical confrontations or participating in events like parachuting or bungee jumping. I even did three years in the military. Again, it was easier to say yes then to just say no and risk the possibility of putting myself in a position of embarrassment or feeling uncomfortable because I said no. Even if this meant possible physical injury to myself.

If I could avoid the possible uncomfortable feelings by ignoring or avoiding a potential uncomfortable situation I would. At that time I would avoid or do it, I would never just say no.

I can tell you that I have wasted a lot of time, money and energy on situations in my life that if I would have only learned to just say no, I would be so much further along in my life plan.

In the past I have also done myself an injustice by not having allowed myself to be uncomfortable more often. By avoiding uncomfortable situations and taking the path of least resistance (in my mind) I had truly and sadly taken the path away from my goals, dreams and successes.

Over the years I have worked on these two character flaws by following the advice in the next two paragraphs.

Develop the ability and courage to “Just Say No” to situations and events that lead you away from your goals.

Embrace uncomfortable feelings for this means that you are on the path to success.

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