World Internet Summit Speakers

Nearly all SEO software products on the market today are absolutely terrible.  From over automation to never actually doing what you were promised, there are tons of issues with what you’ll find out there.  Let’s address the 4 biggest issues that nearly every traffic software is going to be unable to get you what you need – results!

If a tool is too automated, you are definitely going to run into problems.  With over automation, you lose way too much control.  Many times, your video that teaches some marketing tactic will end up in the art category.  People will love the videos they make, but they wouldn’t call them art.  Plus, quite often my content submissions never end up on the site at all.  I’ve tested many SEO tools on the web and what I’ve found is the more automated they are, the worse they perform.

Don’t get me wrong here, I’m not bashing automation.  I’m bashing bad automation that doesn’t work.  If you’ve tried overly automated tools, your content doesn’t end up where you want it to go as often as it should.  There needs to be a nice balance between saving time and being able to control your content.  I don’t think it would be wrong of me to assume that you don’t want to look dumb in front of potential customers.(SEO LinkVine)

Most of these software programs do one thing and only one thing.  I’ll tell you right now: social bookmarking, RSS submission, blogging (link wheels), article marketing, press releases – not one of these is a magic bullet.  If you want to be ranking on top of Google’s results, you need to use all of those strategies together.  Which is why tools that claim they will get you to rank well in mere moments are completely full of it.  Any SEO professional worth anything will tell you that it takes time, work, and patience to rank well in any search engine.

I’ve seen it a few hundred times.  A tool’s sales letter tells me that I’m going to dominate the web in a few seconds.  Many tools will include a few strategies.  Why don’t any of them include all of the strategies you’d need to apply?  The simple fact is that they can charge you for each and every new tool that does the new cool thing.  I respect good business, but I don’t feel like having to buy new software every few weeks when the next big thing comes out.  All I want is a single tool that does what I need and I’ll be thrilled to pay whatever it costs.

To my knowledge, there is only one tool that does all I need to do when it comes to getting ranked and that’s because I had it made.  I get asked if it works and here is the answer:  The site for the software ranks for “traffic software“.  How’s that for proof?  If you want a tool that gives you more than a dozen strategies, the simplest research tool on the web, and strategies that just work, check out this SEO Software.

This is one of the great articles from the free internet marketing newsletter that is available.

Regardless of your business model – be it online or offline – the concept of autopilot income is attractive. You remember “autopilot
income” – that’s the income that comes in regardless of your efforts. Once established you can set it and forget it. So what’s the secret to setting up an autopilot income? It lies in the Rule of Three. Basically, if you do it three times or more – automate it! Start right now to make a list of tasks you do, then add tick marks next to each one as you do it. If you see three tick marks, it’s a candidate
for automation. If you are planning a new project, ask yourself what you will do more than three times.

For example, do you sign your email the same way 3 times? Set up a signature file. In fact, set up a group of signature files that you can
rotate. After all, if you’re setting up one signature file, it’s just as efficient to set up three. That’s how you leverage your time and
efforts

Do you send the same message to more than 3 people? Either automate it with a merge file or use a signature file you can quickly insert. Or set up an autoresponder sequence and subscribe them to it.

Do you answer the same question more than 3 times? Either use a signature file or a text automation program, such as QuickKeys.
Instead of typing your response, consider recording an audio postcard which you can send in answer to the question. Or set up a
“canned” reply in your customer support program.

You can even anticipate the question – and include it in the autoresponder sequence of email messages you send out after someone purchases your product. That way you answer the question before they have a chance to ask! By grouping the frequently asked questions into a single email early in the sequence, you can head off a lot of customer service issues.

Do you explain the same thing more than 3 times? If you teach other people how to do something more than 3 times, do it in a screen capture video. They can watch as often as needed – and you only had to do it once. Include in this category your how-to videos,
process improvement videos, even an introductory orientation to your company.

If you teach people to use your product or staff members how to do a process, set up an autoresponder sequence to do it. Write the
messages once, then set them on autopilot. You can even include links to the videos and audios you’ve prepared to cover this material.

Your job as the business owner is to figure out what needs to be done and how to most efficiently accomplish it. Any time you see
something that needs to be done more than three times, automate it.

When your training is automated and your sales and follow up processes are automated, you truly have an autopilot business.

About The Author

Dr. Jeanette Cates is an Internet strategist who works with new and intermediate online business owners who are ready to create Online Success.

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